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According to a source that spoke to MacRumors about the partnership change, Apple opted to go with Phobio because the site offers higher trade-in values, is easier to navigate, and provides an option for cash payments alongside Apple Store Gift Cards, something that wasn't available via PowerOn. Based on our testing, Phobio and PowerOn offer similar trade-in values for many machines, with PowerOn offering a slight edge in value for newer Macs, while Phobio seems to have slightly better pricing for some older models.
Apple is only partnering with Phobio for Mac trade-ins at the current time. The new trade-in program is available online and in-store and provides customers with the option to mail in eligible non-Apple smartphones, including certain Samsung, HTC, LG, Nokia, Sony and BlackBerry models, for credit in the form of an Apple Store gift card or bank transfer. The smartphone trade-in program has gone live in the United States, United Kingdom, Italy, France, Germany and Canada in partnership with third-party device buyback and trade-in company Brightstar.
Apple is also accepting various PC models by certain manufacturers as part of its expanded Reuse and Recycling Program, handled by third-party vendor Dataserv. Apple also offers a traditional recycling program for disposing of devices such as iPhones, iPads, Macs and other smartphones and computers that are no longer eligible for trade.
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Apple plans to lure Android switchers to the iPhone by offering them Apple gift cards in exchange for their Android devices, reports 9to5Mac. The gift cards will be available under a new recycling and trade-in program that will provide in-store credit for users who trade in old smartphones, including those that come from rival smartphone manufacturers. The new program will work similarly to Apple's existing trade-in program, which provides users with gift cards for older Apple devices that can be used towards a new purchase.
Value of the gift cards provided to Android switchers will vary based on the individual device, its age, and its condition. Apple has been making efforts in recent months to attract users switching from Android devices. In addition to this new trade-in program, the company has also created a detailed guide that walks Android users through moving data from their Android devices to the iPhone.
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At the time, Cook also said he expects to see more customers switching over to iPhone. Apple retail employees will begin receiving training on the new trade-in program this week and it will launch in the near. Apple also is making it easier for consumers to purchase new devices with more flexible terms for applying in-store credits obtained when recycling an iOS device.
Under this new plan, Apple will accept either an iPad or an iPhone for trade-in and will issue a credit that can be used towards a new purchase. Customers may apply this credit towards a new iPhone or iPad, regardless of which device they are trading in, and they can even combine iPad and iPhone credits with a limit of one of each device type to apply toward the purchase of a new device. For example, a customer could trade-in an iPhone 5 and an iPad 2 to receive credits that can be combined to purchase a new iPad Air. Besides the iPad, Apple will accept for free any broken or older model Apple product providing customers with a way to easily recycle the device responsibly.
If a recycled iPhone or iPad has some remaining value as determined by in-store Apple Specialists, Apple will issue a store credit. This expansion is part of Apple's Earth Day celebration that began with the company's "Better".
Last August, Apple expanded its recycling program in the United States to allow customers to turn in their used iPhones and iPads for Apple gift cards. As noted by Macworld UK and Macerkopf. But rather than offering payment in the form of an Apple gift card, the program in these countries offers users cash deposited into their bank accounts.
If it does, the amount will be credited directly into your bank account.
The program, offered in conjunction with the German arm of electronics recycler Dataserv, builds upon Apple's existing programs for recycling Macs, PCs, batteries, iPods, and mobile phones. Apple supports recycling efforts in a number of other countries through third-party organizations with details for each region of the globe available from Apple's main recycling program pages. Guides Powerbeats Pro Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds. AirPods Guide If you're new to AirPods, considering buying a pair, or just want to pick up some new tips.
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